Brewery Outré
Brewery Outré strives to bringing experimental, quirky beers to an adventurous clientele. Our goal was to reach an audience of curious newcomers and seasoned enthusiasts alike. I created a bold visual identity that is able to flex across print, signage, social, and merchandise. In an effort to promote artistry, position the brand as avant garden, and connect with the community, Outré often collaborates with local artists. The labels on the beer cans feature prints by different artists. I worked with each to ensure the art would be correctly formatted and of the right quality to fit our labels. Other items include menus, social media graphics, merchandise, and promotional materials for print and digital.